Alphabet product analyses
A tighter look at the products that matter most to Alphabet, along with the free, open, decentralized, or cooperative alternatives already creating pricing pressure.
Products
Where the moat actually touches users
These pages zoom into the products and services that matter most to each company and the alternatives already nibbling at them.
Video platform
Massive hosted video and creator platform with ad and subscription monetization.
Paper trail
Company-level source stack
These sources shaped the scoring and writing. The site is opinionated, but it should not behave like it is improvising facts in a dark room.
Alphabet · investor relations
Primary source for business segments and financial framing.
Reviewed 2026-03-14
Reviewed 2026-03-14
Reviewed 2026-03-14
Reviewed 2026-03-14
SEC · regulatory filing
Primary source for Google's IPO date, auction clearing price, and post-offering share count.
Reviewed 2026-03-14
SearXNG contributors · open source project
Open metasearch alternative relevant to search decentralization arguments.
Reviewed 2026-03-14
Reviewed 2026-03-14